Privacy policy

Your privacy is very important to us. Accordingly, we have developed this policy in order for you to understand how we collect, use, communicate, and make use of personal information.

Exodus Strong ("we," "us," or "our") operates the website https://exodusstrong.com (the "Site"). This Privacy Policy describes how we collect, use, process, and disclose your personal information when you visit, use, or make a purchase from the Site. We are committed to protecting your privacy and handling your data with transparency and care.

1. Information We Collect

We collect various types of information to provide and improve our services to you. This information falls into two main categories:

• Information You Directly Provide to Us:

• Contact Information: Name, email address, mailing address, phone number when you create an account, place an order, subscribe to our newsletter, or contact us.

• Payment Information: Details required to process your purchases, such as credit card numbers, billing address, and other payment details. Please note that we do not store full credit card numbers on our servers; this information is securely processed by our third-party payment gateways.

• Account Information: Username, password, purchase history, saved preferences, and other details associated with your account.

• Communications: Any information you provide when you communicate with us, such as customer support inquiries, feedback, or survey responses. If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. This also applies when you register for our website, sign up through any of our forms using your email address, or make a purchase on this site.

• User-Generated Content: Content you submit to the Site, such as product reviews, comments, or testimonials.

• Information Collected Automatically (Device and Usage Data):

• When accessing https://exodusstrong.com, Exodus Strong will learn certain information about you during your visit. Similar to other commercial websites, our website utilizes a standard technology called “cookies” (see explanation below) along with server logs to collect information about how our site is used.

• Device Information: Information about the device you use to access our Site, including your IP address, device type, operating system, unique device identifiers, browser type, and mobile network information.

• Usage Data: Details of your interactions with our Site, such as the pages you visit, the products you view, the time spent on pages, clickstream data, search queries, and referring URLs. Information gathered through cookies and server logs may include the date and time of visits, the pages viewed, time spent on our site, and the websites visited just before and just after our website.

• IP Addresses: IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as “traffic data” so that data (such as the Web pages you request) can be sent to you.

• Location Information: We may collect general location information (e.g., derived from your IP address) for analytical and service improvement purposes.

• Information from Third Parties:

• We may receive information about you from third-party service providers (e.g., payment processors, shipping partners, marketing platforms, social media platforms) to supplement the information we collect directly, consistent with this Privacy Policy and applicable laws.

2. How We Collect Your Information

We collect information through various methods:

• Direct Interactions: When you register for an account, make a purchase, sign up for marketing communications, participate in surveys, or contact customer support.

• Automated Technologies: Through cookies, web beacons, pixels, and similar tracking technologies as you navigate our Site, and through server logs.

• Third-Party Sources: From third-party service providers and business partners, as described above.

3. How We Use Your Information

Broadly speaking, we use personal information for purposes of administering our business activities, providing customer service, and making available other items and services to our customers and prospective customers. We use the information we collect for various business purposes, including:

• To Provide and Manage Our Services:

• Process and fulfill your orders, including payment processing, shipping, and delivery.

• Manage your account, including registration, login, and preferences.

• Provide customer support and respond to your inquiries.

• Operate, maintain, and improve the functionality of our Site.

• For Marketing and Communication:

• Send you promotional offers, newsletters, and updates about our products and services, if you have opted in to receive them.

• Personalize your shopping experience and recommend products based on your preferences and purchase history.

• SMS/Text Messaging: If you opt-in to our SMS/text messaging program, we will use your mobile number to send you transactional messages (e.g., order updates, shipping notifications) and marketing messages (e.g., promotions, abandoned cart reminders). We respect your privacy. We do not share, sell, or rent mobile information with third parties/affiliates for marketing or promotional purposes. Message frequency varies. Msg & data rates may apply. Reply STOP to cancel, HELP for help.

• For Analytics and Improvement:

• Analyze usage patterns and trends to understand how our Site is used and identify areas for improvement. Exodus Strong may use software programs to create summary statistics, which are used for such purposes as assessing the number of visitors to the different sections of our site, what information is of most and least interest, determining technical design specifications, and identifying system performance or problem areas.

• Monitor the effectiveness of our marketing campaigns.

• Conduct research and analysis to develop new products, services, and features.

• For Security and Fraud Prevention:

• Detect, prevent, and respond to potential fraud, abuse, and security incidents.

• Protect the rights, property, or safety of Exodus Strong, our users, or others.

• For site security purposes and to ensure that this service remains available to all users, Exodus Strong uses software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage.

• For Legal and Compliance:

• Comply with applicable laws, regulations, legal processes, or governmental requests.

• Enforce our Terms of Service and other agreements.

4. How We Share Your Information

Exodus Strong will not obtain personally-identifying information about you when you visit our site, unless you choose to provide such information to us, nor will such information be sold or otherwise transferred to unaffiliated third parties without the approval of the user at the time of collection.

We may share your personal information with third parties in the following circumstances:

• Service Providers: We engage third-party companies and individuals to perform services on our behalf, such as payment processing, order fulfillment, shipping, marketing, analytics, customer support, and IT services. These service providers are authorized to use your personal information only as necessary to provide these services to us.

• Business Transfers: In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.

• Legal Requirements: We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights.

• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

• Affiliates: We may share information with our current and future affiliates (companies under common control and ownership with Exodus Strong).

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (e.g., web beacons, pixels) to collect and track information about your Browse activity on our Site.

• Cookies are small data files placed on your device or computer. A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites. They help us remember your preferences, understand how you interact with our Site, and provide a personalized experience.

• Web beacons/pixels are small electronic files embedded in web pages or emails that allow us to count users who have visited those pages or opened emails.

You have the option to accept or refuse cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, disabling cookies may limit your ability to use certain features of our Site.

6. Email Policies and CAN-SPAM Compliance

We are committed to keeping your e-mail address confidential. We do not sell, rent, or lease our subscription lists to third parties, and we will not provide your personal information to any third-party individual, government agency, or company at any time unless strictly compelled to do so by law. We will use your e-mail address solely to provide timely information/promotional messages/emails about Exodus Strong. We will maintain the information you send via e-mail in accordance with applicable federal law.

In compliance with the CAN-SPAM Act, all e-mail sent from our organization will clearly state who the email is from and provide clear information on how to contact the sender. In addition, all e-mail messages will also contain concise information on how to remove yourself from our mailing list so that you receive no further e-mail communication from us.

7. Data Security

At Exodus Strong, we take the security of your data seriously. We employ industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. We use encryption technologies to safeguard data transmission (e.g., Secure Sockets Layer, or SSL for some information you may enter on our website) and have stringent access controls in place to ensure that only authorized personnel have access to your data. Credit card information and other sensitive information is never transmitted via email.

While we do our utmost to protect your data, it’s important to remember that no method of transmission over the internet or electronic storage is entirely secure. Therefore, we cannot guarantee its absolute security. However, we continuously monitor and update our security measures to stay in line with the latest technological advancements and best practices.

We work closely with various service providers to enhance the security and functionality of our website. These service providers include, but are not limited to:

• hCaptcha: Used for security and protection purposes.

• Google Fonts: Enhances the visual appeal and readability of our website.

• Font Awesome: Adds icons and visual elements to our website.

• Mailgun: Manages and delivers email communications efficiently.

• Klaviyo: Used for email marketing and customer engagement.

• Cloudflare: Provides security and performance enhancements.

• Microsoft Clarity: Analyzes user interactions on our website to improve usability.

• Google Analytics (Universal Analytics) with anonymized IP: Helps us understand how visitors engage with our site, with IP anonymization for privacy protection.

• Google Analytics 4: Used for advanced website analytics and user behavior tracking.

We recommend that you also take steps to protect your personal information. Keep your account credentials confidential, use strong and unique passwords, and log out of your account when you are finished to prevent unauthorized access. If you ever suspect any unauthorized access or have concerns about the security of your data, please don’t hesitate to contact us. Your privacy and data security are paramount to us, and we will address any issues promptly and thoroughly.

By using our website, you acknowledge and agree that while Exodus Strong is committed to doing everything in our power to prevent data breaches or unauthorized access, we cannot be held liable for any such incidents beyond our reasonable control. Your trust in us is valued, and we will continue to work diligently to protect your privacy and security.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need to use your information and there is no need for us to keep it to comply with our legal or regulatory obligations, we will either remove it from our systems or anonymize it so that it can no longer be identified with you.

9. Your Privacy Rights

Depending on your location and applicable data protection laws (such as GDPR for European residents or CCPA for California residents), you may have certain rights regarding your personal information:

• Right to Access: You may request access to the personal information we hold about you.

• Right to Rectification: You may request that we correct any inaccurate or incomplete personal information we hold about you.

• Right to Erasure (Right to be Forgotten): You may request that we delete your personal information, subject to certain exceptions.

• Right to Restrict Processing: You may request that we limit the way we use your personal information.

• Right to Data Portability: You may request to receive your personal information in a structured, commonly used, and machine-readable format.

• Right to Object: You may object to the processing of your personal information, particularly for direct marketing purposes.

• Right to Withdraw Consent: If we are relying on your consent to process your personal information, you have the right to withdraw that consent at any time.

Choice/Opt-Out: Our site provides users the opportunity to opt-out of receiving communications from us and our partners by reading the unsubscribe instructions located at the bottom of any e-mail they receive from us at anytime. Users who no longer wish to receive our newsletter or promotional materials may opt-out of receiving these communications by clicking on the unsubscribe link in the e-mail.

To exercise any of these rights, please contact us using the contact information provided below. We may need to verify your identity before processing your request.

10. Children's Privacy

Our Site is not intended for individuals under the age of 13. We do not knowingly collect personal information from children without parental consent. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to remove that information from our systems.

11. Use of External Links

https://exodusstrong.com may contain links to other websites. Exodus Strong cannot guarantee the accuracy of information found at any linked site. Links to or from external sites not owned or controlled by Exodus Strong do not constitute an endorsement by Exodus Strong or any of its employees of the sponsors of these sites or the products or information presented therein. This Privacy Policy applies only to our Site; we encourage you to review the privacy policies of any third-party sites you visit.

12. Use of Testimonials

Testimonials that appear on this site are actually received via text, audio, or video submission. They are individual experiences, reflecting real-life experiences of those who have used our products and/or services in some way. The testimonials displayed in any form on this site (text, audio, video or other) are reproduced verbatim, except for correction of grammatical or typing errors. Some may have been shortened if the whole message seemed too lengthy or not entirely relevant for the general public.

Exodus Strong is not responsible for any of the opinions or comments posted on https://exodusstrong.com. Exodus Strong is not a forum for testimonials; however, we provide testimonials as a means for customers to share their experiences with one another. To protect against abuse, all testimonials appear after they have been reviewed by management of Exodus Strong. Exodus Strong does not share the opinions, views, or commentary of any testimonials on https://exodusstrong.com – the opinions are strictly the views of the testimonial source.

In accordance with the FTC guidelines concerning the use of endorsements and testimonials in advertising, please be aware that these are individual results and results do vary. We do not claim that they are typical results, nor are they necessarily representative of all those who will use our products and/or services.

13. Policy Changes

We reserve the right to amend this Privacy Policy at any time with or without notice. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. However, please be assured that if the Privacy Policy changes in the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner that is materially inconsistent with this Privacy Policy, without your prior consent. We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.

14. Contact Us

If you have any questions regarding this policy, or your dealings with our website, please contact us at:

support@ExodusStrong.com Exodus Strong